Clayton Christensen, Jim Collins, Malcolm Gladwell, Michael Porter, Kim and Mauborgne, Richard Rumelt... These are just some of the gurus featured in this 20-minute speed-read on the biggest movers and shakers in strategic thinking.
Quick, fun, self-contained… This is the perfect way to get a solid grounding into management literature without the backache.
The FT Guide to the Gurus: Strategy is structured into four areas, each of which contains ideas from four to six pathbreaking strategy gurus:
Goals and Objectives
Business Strategy
Corporate Strategy
Innovation
Learn more about their big ideas and find out how they can change the way you do business today.
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